Spirit Ventures holds a portfolio of wholly owned businesses, or ventures.

For these brands Spirit Ventures performs the function of a holding company and have direct control over the businesses that we own. We invest in ventures that are focussed on quality and share our commitment to providing the best possible client experience.


A national training solutions provider.

First Response Training has been established since 1997 and has become one of the UK’s leading training solution providers. We deliver a portfolio of over 170 different courses to in excess of 75,000 delegates per year. Our aim is to be perceived as a national complete training solutions provider delivering a quality product.

Trusted Provider

We have extensive experience in consistently providing quality services across all sectors, including large contracts. Unlike our competitors, we have a dedicated account management team focussed on building relationships and delivering value for our clients. Our approach has meant we now have a stable base of business delivered at a high margin, with 80% of our annual revenue is from repeat business.

Holistic Solutions

The breadth of our course offering and choice of delivery methods is unique in the market, and we are the only provider that can offer clients from almost any sector a holistic solution to all their health and safety requirements. We are constantly looking to provide value to our clients. This is why we have multiple delivery methods: direct classroom-based provision, distance learning, and e-learning. Our innovative live online classrooms are another unique differential from other providers. Our range of solutions allows us to tailor our approach to meet all of our clients’ requirements.

Quality Assurance

At First Response, we have a culture of excellence. We have four key areas of specialism: workplace training, early years, health and social care, and consultancy. Our unique curriculum team ensure that all of our courses meet current legislative requirements and continue to develop new courses that can be tailored to meet individual client needs. Our core team of full-time trainers and consultants is also a key differential from our competitors. All of our trainers and consultants undergo a continuous quality assurance process to ensure our delivery meets the high standards of both us and our clients.

The Future

We are positioned for ambitious growth over the next five years. By continuing to establish ourselves as a professional and expert training solutions provider, we can both continue to drive our culture of excellence and identify and capture opportunities in an increasingly competitive market.


Who are we?

Advantage Accreditation is a national accreditation, certification and quality body. We are committed to working with clients to provide flexible, high quality learning solutions, and to increase their professional credibility. We help clients to deliver externally accredited training in social care, first aid and health and safety. For care providers this means bringing staff training in-house, while training organisations can offer their clients a quality guarantee and external accreditation. Our aim is to be the trusted advisor for our clients.

What do we do?

Our core target market is the health and social care sector. We currently focus on small to medium sized organisations that have a need to be compliant, and/or are seeking greater value in their training. A large proportion of the sector is influenced by central and local government spending, both of which are experiencing budget pressures. The care sector, like so many others, is demanding more quality and more value for money. Advantage Accreditation sets out to service both of these demands. We refuse to compromise on our expertise and on our high standards, but our model allows us to provide excellent value.

How do we do it?

Advantage is a unique proposition within the market. We have a quality product supported by internal expertise. Our subscription based model provides a cost-effective solution for clients. Our entrepreneurial structure and lack of tie to a regulatory body or framework gives us full flexibility to tailor and personalise our approach to the needs of our clients. Following a full quality audit, your business is approved as a centre. Nominated staff can then be registered as trainers. We will support your team with appropriate training, accredited course materials, quality monitoring and feedback.


Spirit Hospitality

Spirit Hospitality has been trading since 2008. In addition to a residential letting property and St. Catherine’s Farm, the heart of the venture is our venues:

The Angel Hotel
The Seven Stars
The Claude Choules
The Banking Hall

Across all of our venues, we focus on customer service and on offering the very best of local produce, including from our very own farm.